Now, lest you think I’m kidding, I’m not. The zombie apocalypse is coming. I have it from the best of sources (those who kill zombies in video games) that they’re preparing for The End and will protect us from The Zombies (who want nothing more to eat your brains, by the way). And if you need more proof, the CDC (Centers for Disease Control) have gotten in on the act. For serious.
The CDC has a blog post and is launching a preparedness campaign based on a Zombie Apocalypse. It’s not April 1, so it’s not a joke. The blog post in question appeared on May 16 and has gotten quite a bit of buzz on Twitter and in other forms of social media.
What’s the CDC doing? Educating people! By using the common language of “zombie apocalypse” and linking to brain diseases (that are supposed to be at the root of a zombie’s problems) like prions, mad cow disease, and measles, they’re getting people’s attention.
And by talking about making an emergency preparedness kit, they’re encouraging people to think ahead. In the midst of talking about the coming zombie apocalypse, they’re also talking about preparing for a natural disaster. Under the heading of “Better Safe Than Sorry,” the post talks about how much water is needed per person, per day; what hygiene/sanitation is needed, how much food to store, what medications to have on hand, and other aspects of preparedness. The author of the post assures readers that he will be assigning disease detectives to the field if indeed the zombies come out with sharpened spoons to eat our brains.
The approach is novel, but I love it. Not that I’m a-feared of zombies (I know too many people who are versed in killing zombies who would protect me), but I love that the government is using a bit of current culture to reach people with the message of preparedness. Of course, it’s my belief that by the time the government jumps on the “be prepared” bandwagon, there’s probably not adequate time to actually prepare properly, but hey! At least it’s something.
Preparing a little is better than preparing none at all, because at least you’re thinking about things like supplies, evacuation routes, and caring for yourself and your family in a time of emergency. Will zombie-killers be prepared for an EMP? Probably not. But will they be better prepared than those who don’t read this ad campaign and think about being ready for a crisis? Most likely. And that’s a good thing.
If you want to read the whole article, you can find it here. In the meantime, I’m going to go listen to “Re: Your Brains” by Jonathan Coulton and pack up my food storage for our impending move. I’ve included a fan video here of the song – hope you enjoy!